Time is short, odds are long, and stakes are high.

But if Democrats pick up a seat or two in the Senate (as many pundits project), holding the House represents the difference between zero and significant federal climate policy advancement. While the odds are still against the House Democrats, the national political environment has improved significantly since the Abortion bomb-shell. Given the high stakes, climate focused donors need to step up to do everything we can to motivate all potential midterm voters to turn out and vote in competitive but under-resourced House districts. We believe it’s possible to hold the House majority, but we need your help to unlock a $50k match tok kick-start this project.

With primaries concluded and general elections heating up, polling data is starting to solidify. At Clean & Prosperous America we have been poring over the predictions from six major prognosticator websites: 

 
 

CaPA's congressional race priorities are toss-ups to lean-Republican races. This is in part because most of the Democratic family has been in defensive mode this cycle and directing the majority of financial resources towards the Lean-D races. While firming up some seats is a good long-term strategy for Democrats, even if we win all of those Lean-D races, it won’t be enough to hold the House. Additional money needs to enter the race and get directed towards the races that used to be Lean-R but are now toss-ups, while also scratching out a few wins in a few Lean-R races. To this end, we have developed the Hold the House for Climate races to move funds to the under-resourced organizations in these key races. 

Here are our Tier 1, Tier 2, and Tier 3 races:

CaPA will not be supporting any national fly-in organizations and instead will focus on getting resources to local BIPOC-focused, and typically BIPOC-led, community-based organizations already running successful field programs that can easily be scaled.

While moving money late in the cycle may raise some concern for effectiveness, it has the strategic benefit of directing resources to races that need them the most because of more up-to-date polling results. In addition, COVID has significantly increased the popularity of vote by mail and early voting, and those early votes are publicly reported daily starting in mid-October. The grassroots groups funded by this effort will cull their engagement list daily, so canvassing will be more efficient. This will  dramatically shrink the contact universe, generating a big boost in the economic efficiency of door, phone, and text contacts during the final weeks of the campaign. We will not direct resources to TV, digital ads, or Senate swing states. Instead we’ll focus on the core field organizing tactics that have been proven to work in low resource geographies.

Our grantee interview process is well underway and one thing has become overwhelmingly clear. In these toss-up and Lean-R races, the organizers on the ground are dramatically under-resourced. The groups we talk to all coordinate with the state tables and have identified multiple geographic and demographic pockets of voters that simply aren’t getting contacted by Democrats due to a lack of financial resources. Not surprisingly, many of these unreached potential voters are CaPA’s core target audience – young voters of color.

If we are going to win these toss-up/lean-R races, we need to activate an under-reached cohort of voters large enough to make the difference. Midterm elections are all about turn-out and a huge number of 18-35 year-old voters of color are unlikely to vote in this midterm election, if we don’t make a concerted effort to reach out to them. Remember that non-voters make up the largest “voting bloc” in America. GenZ is showing encouraging signs of developing into regular voters in a way GenY never has, but our nation’s youngest voters, many of whom voted for the first time in 2020, aren't being encouraged to vote at all in resource starved regions because of their perceived low propensity. Research from CIRCLE and CaPA’s 2020 experience in Arizona and Georgia clearly show that if you contact these young voters of color, they are significantly more likely to vote and if they do vote, they overwhelmingly vote Blue.

By contacting these low propensity voters with well run and timely field programs, enough voters can be motivated to the polls to shift the margins in these very winnable elections. The current polling trajectory is in Democrats’ favor.  If we make the strategic investments in targeted grassroots organizing, Winning the House for Climate is eminently possible.

Please join us for a zoom presentation we are making to the 1.5°Climate Strategies Group on this topic Tuesday 9/27 @ 9am PT / 12pm ET and/or consider donating today. Donations made to CaPA’s PAC will be most valuable for this effort, however, if you can only give c3 dollars, we will still be able to put them to productive use. We are excited to have $50k in matching funds that will be unlocked 1:1 by contributions you make to help us Hold the House for Climate. Let’s get started and Win the House for Climate! 

Greg Rock
Executive Director
Clean & Prosperous America
(206) 979 - 1707

PS - Check out one of Democrats' many paths to victory based on this approach below. The colored box on the left indicates the current 270toWin projections (toss-up/Lean) and the box on the right indicates how I have shifted races to create a potential pathway to victory.

 
Clean & Prosperous America
2937 54th Ave SE, #A  | Tumwater, Washington 98512
206-441-5101 | info@cleanprosperousamerica.org

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